Want To Move Beyond The Framework?

Life coaches, business coaches, entrepreneurs, and HR managers have got it wrong and are spreading misinformation. Ikigai is NOT a framework of doing something that you love, that you are good at, that the world needs, and that you can be paid for. This is a misappropriation of a beautiful and multifaceted Japanese concept.

Not Ikigai

What Is Ikigai?

Rather than a sweet spot, ikigai is a rich spectrum of the things that makes life feel worth living. And according to the Japanese, finding your Ikigai is the most honourable and rewarding thing one can do. While western interpretations will have you believe that ikigai is the 'secret' to a long and happy life, to the Japanese ikigai is a call to action to have a fulfilling and meaningful life.  

It's not a grandiose motivational framework, but a life philosophy involving daily rituals, honouring your values, building intimate relationships, fulfilling your life roles, and living with a sense of purpose.

Nicholas Kemp

NICK KEMP  //  Ikigai Coach

'Ikiagi has become perhaps the most misunderstood and misused Japanese word on the planet. While unintentional by many, the word has been culturally appropriated and its misuse must stop.

If the truth matters then book a session with me to pick my brain.

After our session, unlike the thousands of life coaches, business coaches, and HR managers out on the web teaching the misinterpreted Westernized ikigai concept, the blind leading the blind, you'll have a thorough understanding of the ikigai concept in the context that is authentic and respectful to Japanese culture.'

Nick Kemp

What Does The Session Include?

1 to 1 Coaching Session

You will have access to me personally via Zoom for  60 minutes.

Ikigai Explained

You'll discover what Ikigai means in the context of Japanese culture. 

Recordings & Worksheets

You'll receive a set of ikigai worksheets and a recording of the session.

Your Questions Answered

Ask any question you have about ikigai and it will be answered during or after the session.


Differentiate yourself from the blind leading the blind and understand the ikigai concept in a manner that is authentic and respective to Japanese culture.

One Time Fee of USD$500

Frequently Asked Questions

How do I book a session?

After payment, you will be taken to a booking calendar where you can choose a time for our session.

Will the session be recorded?

Yes, you will receive a recording of the session with 24 hours.

Do you offer a longer coaching program?

Yes, I offer coach training and ikigai coaching. For more details, go to my coaching page.

One Time Fee of USD$500