Thrive leads is WordPress plugin which allows you to easily collect email addresses (leads) from your web visitors by creating attractive and eye-catching option forms, lead boxes, popups and light-boxes across your site.
Before we get into how Thrive Leads works, and how you can use the plugin to generate hundreds of leads, let’s talk about why you are building a list of prospects in the first place.
Why Are You Building A List?
To market your products and services, right? WRONG!
You are building a list to create trust and build a long term relationship with your prospects. If you are thinking you are building a list for only money, then your internet marketing career or business will be short-lived.
But Isn’t InThe Money Really In The List?
I’m sure you have heard “The money is in the list!” from many a web guru and wannapreneurs. While this statement is true, what you need to consider is the kind of list you want to build - one that you nurture, or one that you’ll abuse.
My rule when emailing my subscribers is simple. I ask myself
Is this email serving their interests or mine?
Your relationship with a prospect really begins when someone subscribes to your list, not when they buy one of your products or services. When a web visitor subscribes to your list, it is their first commitment of trust in you, in essence, they are taking a leap of faith with you. You don’t want to destroy this trust with emails that serves your interest over theirs.
Once someone subscribes to your list, you want to nurture your relationship with that prospect by making sure every email you send them genuinely serves their interests over yours. If you do this, when you do have something to offer, again that serves their interests, the goodwill and trust you have built up should go a long way to them wanting to invest in what you have to offer.
The Money Is In The Trust That You Build With Your List
Now that we know it is the trust that you build with your list that's important let's get started on building a list of subscribers with Thrive Leads.
Thrive Leads WYSIWYG
Thrive Leads lets you create these opt-in boxes and popups with a drag and drop WYSIWYG (what you see is what you get) editor. This makes it incredibly easy for your team members or yourself to quickly create targeted and incentivised opt-in offers, just like the one below:
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No design or programming knowledge required!
There are plenty of templates to choose from that you can customize the opt-in to match your website’s primary colours. Also, you can easily exclude pages and posts that you don't want to opt-in to appear on. In short, you can make an attractive high converting optin form and have it appear exactly where you want on your website without any design or coding skills.
Thrive Leads generates me leads every single day.
Lead Generation Types
Thrive Leads offers ten types of lead generation options you can test and use:
- In-Line content
- pop-up light boxes
- 2 step opt-in form
- post footer
- "Sticky" Ribbon
- Screen filler overlay
- Scroll matt
- Sidebar Widget
- Content Lock
- Yes/No & Multiple Choice Forms
Thrive Leads Gets Results
Thrive Leads generates me leads every single day.
Thrive Leads also tracks conversion metrics within the plugin in the WordPress backend. For each opt-in the plugin tracks impressions, opt-ins and the conversion rate. This gives you the data to understand which opt-in is performing best and which one needs to be improved on or replaced.
You can see my ikigai worksheets accumulate the most opt-ins, over 98%. Clearly I know what my web visitors want.
Targeting With Thrive Leads
The targeting options for forms are very powerful. You can target any combination of page, post, category, tag and so on. You can also set exclusions and priorities so that you can always control exactly where your forms are appearing on your site.
And with smart links feature you can show different versions of forms to people who have already subscribed, so rather than trying to collect an email twice from someone you can make them an offer instead.
One of the strongest points of Thrive Leads is the advanced A/B testing it offers. With the WYSIWYG editor you can very quickly create multiple versions of opt-in forms and start testing them against each other. And with the automatic winner setting there's no need to come back and make any changes. Thrive Leads automatically optimises your lead generation. No need to hire an online marketing guru or market agency!
After having spent quite a lot of money on landing page software and other plugins I can tell you Thrive Leads has definitely given me a return on investment many times over. I use it on all my sites along with many other Thrive Theme plugins that come with the Thrive Themes Membership.
Check out all the plugins and what Thrive Themes has to offer with their ALL-IN-ONE ONLINE BUSINESS TOOLBOX.